Our Podcasts
Starting the Conversation.
You’ve never had so many exciting opportunities to grow your business online.
All Episodes
Select the podcast episode below to listen to our discussions with industry partners and thought provokers.
EP1: Buy Now Pay Later
EP1: Buy Now Pay Later
We to delve into the world of “buy now, pay later” and how it will harness and gain you the best results in your ACR growth model with Rob Beattie from Klarna
EP2: Customer Data
EP2: Customer Data
We’re going to dive into the world of customer data, and how we harness it to get the best results for your eCommerce business.
EP3: Review of Q4 2021
EP3: Review of Q4 2021
We will discuss how Q4 looked both in the UK and in the USA. We address our biggest concern around packaging materials shortages and stock.
EP4: The Secrets of Marketing Spending
EP4: The Secrets of Marketing Spending
On the podcast, Al Keck welcomes Steve Robinson from Omnicommerce. They delve into the secrets of marketing spend and what strategies they suggest in trying to optimize those with a longer-term view on marketing investment.
EP5: A post Brexit Britain
EP5: A post Brexit Britain
Al Keck chats with Riki Hooker General Manager of Global E-commerce Experts about a post Brexit Britain, pitfalls to be aware of and tools to help you expand into the EU post Brexit as well as selling into the USA.
EP6: The challenges of trading into Europe from the UK
EP6: The challenges of trading into Europe from the UK
Al Keck chats with Bobbie Ttooulis, group marketing director from GFS and they discuss the complexities of trading into Europe and UK e-commerce. Giving ways to overcome these challenges reboot your sales into Europe.
EP7: What merchandising is so important?
EP7: What merchandising is so important?
Al keck speaks to André Brown, founder and CEO of Advanced Commerce about what merchandising is important and why Al/ML alone won’t cut it.
EP8: Success in Digital Marketing
EP8: Success in Digital Marketing
Ffion Kelly, our own Media Manager sits down with Al to chat about all things revolving around success in Digital Marketing. Specifically, the conditions needed for success. Ffion identifies where we see the biggest successes with clients, touching on Paid marketing and measuring data correctly.
EP9: Smarter Courier Management
EP9: Smarter Courier Management
We are joined by Rehab El Hadari, from Sendcloud. Today, Al and Rehab delve into the world of smarter courier management, covering cooperative buying power for more competitive rates and understanding benefits of a slicker return process.
EP10: Shopify with GA4 and how Littledata can simplify the tracking process
EP10: Shopify with GA4 and how Littledata can simplify the tracking process
Today David Pascu from Littledata, sits down with Al to chat about Shopify with GA4 and how Littledata can simplify the tracking process. Littledata’s app tracks marketing channels, customer behavior, product sales performance, repeat purchases and customer lifetime value.
EP11: Whats holding back businesses from growth in this current climate
EP11: Whats holding back businesses from growth in this current climate
Adrian Scott CEO of Go Direct Marketing talks to Al Keck, CEO and Founder of Infinity Nation. Chatting about whats holding back companies when trying to hit their targets and success in this tough climate.
EP12: AI negotiation and why you need it
EP12: AI negotiation and why you need it
Al Keck sits down with Rosie Bailey, CEO of Nibble Technology – Nibble is the award-winning chatbot for e-commerce that lets customers make an offer on the product page for instant results. They chat about AI negotiation and why you need it. Covering, how you are already negotiating with AI without realising, AI negotiation allows you to get the right price every time and protect margins for customer conversion and how there is no better way to understand your customers than engaging them in conversation at the point of purchase.
EP13: The legal impact of Influencer Marketing on your company
EP13: The legal impact of Influencer Marketing on your company
In this edition of the Infinity Nation podcast, Al Keck (CEO and Founder of Infinity Nation) discusses influencer marketing with Iona Silverman from the law firm Freeths. In this 2-part series, they discuss all aspects of influencer marketing, including reputation management, affiliation, the advantages and disadvantages of using influencers to promote your products, and the legal requirement to use #ad.
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