Black Friday is growing momentum year on year, and 2018 is looking to continue the positive trend especially within the online retail sector. If we look at the figures, 2017 saw the UK spend £1.4billion on online sales on Black Friday, an 11.7% increase on the year before.
Black Friday is therefore fast becoming a day in the promotional calendar that online retailers cannot ignore. And, although we may not yet be half way through 2018, now is the time to start putting together your digital plan for Black Friday 2018.
Let us Help You to Prepare Your Website Ahead of Black Friday 2018
Brightpearl and Infinity Nation are running a dedicated breakfast seminar that will showcase actionable insignts to help you to achieve your best ever results for Black Friday 2018.
- The importance of mobile first
- Key Website Improvements, UX, Navigation, Speed
- Drive Sales with Customer Service
- The Value of Returns
We want to help you to do as much planning and testing as possible in advance to ensure you get Black Friday 2018 right. To start your Black Friday Planning Process, Book Your Place Today